Primo Vacations is a throwback to the old days of travel clubs, when you would attend an informational meeting in the hopes of receiving a free cruise. While drinking mediocre coffee out of tiny Styrofoam cups, you would watch a slideshow of all the world’s glorious destinations, and hear promises of how you could be there yourself for dirt cheap prices – once you join the club.
Travel clubs earned terrible reputations because once you signed up for the club (and paid lots of money to do so), any time you actually tried to book a discounted vacation with your club, your request was inevitably denied. There was a laundry list of reasons they could – and did – give you, but the long and short of it was that you almost never saw a vacation, much less a free cruise.
Primo Vacations is interesting because they merge the concept of a travel club with a work at home business opportunity. Apparently your membership fee of $697 not only pays your way into the travel club, but it also gives you the opportunity to sell travel club memberships to others. For each membership to Primo Vacations that you sell, you receive $500.
So is Primo Vacations a Scam?
Actually, Primo Vacations has the potential to be two scams. First of all, as a vacation club, there doesn’t seem to be any evidence showing that Primo is different than the old school clubs where you paid your money and received excuses instead of plane tickets. I have not been able to find a single person who says they actually use Primo Vacations for travel purposes other than the people who are trying to sell you memberships to Primo Vacations.
Second, as a home business opportunity they are a direct sales company. Direct sales generally means that you are responsible for attracting clients and closing the sales. Primo Vacations takes the closing out of the equation – once you attract the clients, they claim to basically take the work off your hands and have the sales team follow up and close your sales for you. Also, for $39.99 a month, Primo Vacations will create a website for you to attract those clients.
And, once that sale is closed at the price of $697, $500 of that price goes to you and $197 goes to the company. Now, as a 1 Up organization, your first $500 will actually go the person that recruited you. But, after that, all your consequent sales go in your pocket.
Here’s the problem. Unless Primo Vacations is actually, truly arranging discount vacations for people, then they have a silhouette of a potential pyramid scheme. A pyramid scheme is when a company claims to be selling a product in a network marketing fashion, where you are rewarded for recruiting in addition to selling the product, but the truth is there is no real product – the only money changing hands is from people being recruited. I would approach with caution.